martechoutlook

MarTech Outlook

Tapclicks: Revolutionizing Marketing Automation With Intelligence And Integration
Marketing Automation

Tapclicks: Revolutionizing Marketing Automation With Intelligence And Integration

BABAK HEDAYATI, CEO & FOUNDER,Tapclicks

Ansira: Driving Performance across Distributed Ecosystems
Proprietary Ecosystem Platform

Ansira: Driving Performance across Distributed Ecosystems

Paul Tibbitt, CEO,Ansira

Technological Advancements In Event Management
Event Management

Technological Advancements In Event Management

Angela Graun, Senior Director, Head of Meetings & Events EMEA, Radisson Hotel Group

Evolving Seasonal Marketing
Brand Management

Evolving Seasonal Marketing

Whitney Knight, Franchise Marketing & Brand Management, Hilton

Why marketing is a must-have for small business growth
Marketing Consulting

Why marketing is a must-have for small business growth

Mark Cohen, Senior Vice President, Marketing Manager, Advisory Services, Mesirow

Unlocking Data-Driven Creative in Travel Marketing
Data-Driven Marketing

Unlocking Data-Driven Creative in Travel Marketing

Doug Park, Vice President, Ad Operations, Expedia Group Media Solutions

The Psychology Of AI Credibility How and Why People Trust Artificial Intelligence More Than Human Sources
AI Driven Martech Solution

The Psychology Of AI Credibility How and Why People Trust Artificial Intelligence More Than Human Sources

Enrique Leon, AI and Cloud Enterprise Architect, American Sugar Refining

Breaking Down the Key Programmatic Advertising Challenges Faced by Brands
Programmatic Advertising

Breaking Down the Key Programmatic Advertising Challenges Faced by Brands

Stanley Lim, Head of Google Marketing Platforms Malaysia, Google

Sonic Branding  Whats old is new again
Brand Management

Sonic Branding Whats old is new again

Mark Cohen, Senior Vice President, Advisory Services Marketing at Mesirow

Customer Data Platforms: A New Tool to Unify Shopper Data
Customer Data Platform CDP

Customer Data Platforms: A New Tool to Unify Shopper Data

Ron Menich, VP, Advanced Data & Analytics, Catalina Marketing

The State of Marketing Measurement & Attribution
Marketing Attribution

The State of Marketing Measurement & Attribution

George Musi, EVP, Marketing Sciences, Publicis One

You need an influencer strategy, even if you don't know it
Influencer Marketing

You need an influencer strategy, even if you don't know it

Kajal Narasimha, Principal, ZS Associates

Intelligen...Artificial Intelligence?
AI Driven Martech Solution

Intelligen...Artificial Intelligence?

Argyro (Iro) Tasitsiomi, PhD, Head of Investments Data Science at T. Rowe Price

Customer Data Platform Smarter Way for a Solution- Based Marketing Approach
Customer Data Platform CDP

Customer Data Platform Smarter Way for a Solution- Based Marketing Approach

Edmund Mackey, Chief Marketing and Strategy Officer, Aptive Environmental

The Transformative Power of Digital Advertising
Digital Advertising

The Transformative Power of Digital Advertising

Tia Vladi, Senior Digital Marketing Manager, Empire Communities

Social Media as an Effective Marketing Strategy
Social Media Management

Social Media as an Effective Marketing Strategy

Anna Davies, Head of Marketing and Communications, at Thomas Frank

Navigating the Future: AI and Predictive Analytics in Marketing Automation
Marketing Automation

Navigating the Future: AI and Predictive Analytics in Marketing Automation

Barbara Puszkiewicz-Cimino, Director of Global Digital Marketing and CRM: SUMMIT One Vanderbilt, SL Green Realty Corp

Branding in PropTech: Standing out in a User Centric, Data-Driven World
Data-driven Marketing Agencies

Branding in PropTech: Standing out in a User Centric, Data-Driven World

Kaley Blades, Director Of Marketing At Compass